| Primarily as the result of its high levels
of government contracts, Texas
Instruments (TI) began to diversify its supplier base in the
1960s to include companies owned by ethnic minorities and women.
However, as the company exited the defense business, TI leaders
realized that a strong supplier base benefited not only the company,
but the community as well. TI put an official program in place
in 1989 in Dallas specifically by focusing its procurement efforts
on local minority- and women- owned businesses. The program fueled
the growth of these suppliers and simultaneously made the community
economically stronger.
Last year, TI spent $136 million with minority-owned businesses
and $95 million with women-owned businesses. This is in addition
to the aggressive goal the company set to use 25 percent minority-
and 10 percent women-owned suppliers during the construction of
its new manufacturing facility in Richardson, Texas. Those
totals were $71 million with minority- and $49 million with women-owned
firms.
The company sets annual procurement goals for spending with minority-
and women-owned businesses. Goals for 2006 are to spend at
least $150 million with minority- owned businesses and $100 million
with women-owned businesses.
Texas Instruments is considered a pacesetter in this arena and has
won numerous awards for its efforts including the 2005 UNIDOS Award
from the Greater Dallas Hispanic Chamber of Commerce, Corporation
of the Year Award from the Women’s Business Council –
Southwest and Corporation of the Year Award from the American Indian
Chamber of Commerce of Texas.
Texas Instruments Inc.’s success story is featured in the
new book, “Untapped:
Creating Value in Undeserved Markets,” authored by John
Wesier, a founding partner at the firm Brody Weiser Burns; Michele
Kahane, Director of Special Projects at The Center for Corporate
Citizenship at Boston College (CCCBC); Steve Rochlin, Director of
Research and Policy Development at the CCCBC; and Jessica Landis,
a Research Consultant at the CCCBC. Untapped was recently named
to the Harvard Business Review Reading List for 2006.Visit www.untappedbook.com for
more information and Berrett-Koehler
Publishers to purchase your copy of this book.
For more information contact Shannon Suber at Texas Instruments
at s-suber1@ti.com.
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